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Empowering Tekla with a Comprehensive Analytics Platform Across All Business Fronts

Michael Skaarup Jørgensen
#dataplatform#implementation#dashboard#automation#GCP#weld#PowerBI
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“Not only are data and analytics foundational to any modern business, it has also been democratised, so companies like Tekla, at an early stage, can access more complex and in-depth ways of working with data. Pyne has been supporting us in this journey. Working as this new hybrid of data engineers and analysts, we have been able to build a strong foundation of data streams and a model we can expose to our analytics toolbox. Furthermore, Pyne has supported us in building business critical reports and dashboards, a collaborative exercise that has made our organisation more curious about making data-driven decisions to ensure progress.”

Client Background:

Tekla is a well-known provider of luxurious bedding and sleepwear products and is commitment to quality and customer satisfaction. In its journey to innovate and excel across all sectors of its business - e-commerce, retail, and B2B - Tekla engaged with us to guide the integration of powerful data tools: Weld, BigQuery, and Power BI.

Objective:

In the highly competitive luxury bedding industry, Tekla recognized the need to surpass customer expectations, not just in product quality but in every aspect of the business. The ambition was clear: establish a unified analytics platform that spans across e-commerce, retail, and B2B sectors, aiming for a comprehensive enhancement in operational efficiency, data-driven decision making and customer experience.

Solution: Crafting a Robust Data Strategy with Pyne

*Weld: We implemented Weld as their primary data warehousing tool. Weld’s swift time-to-value and robust support system significantly eased the data engineering processes, facilitating a smooth interaction with BigQuery and creating a streamlined data management experience. *BigQuery: Weld sits on top of BigQuery and powers the data platform. This tool allowed for the analysis of massive datasets, unlocking deep insights, guiding strategic decisions, and improving understanding of customer behaviors across all business fronts. *Power BI: Was already utilised at Tekla, so we used their rich data to create actionable visual narratives, making complex analytics accessible to teams across all functions. The new reporting environment enables informed decision-making, process optimization, targeted marketing, and identification of growth opportunities.

Results: Transforming Business Operations

Continued Journey: Driving Innovation and Excellence

Our work with Tekla continues as we support their unwavering dedication to innovation, customer satisfaction, and a data-driven approach to business excellence.

Engage with Pyne:

At Pyne, we champion the transformative power of data across all business sectors. If your organization aspires to navigate the complexities of not just e-commerce but retail and B2B as well, we are ready to assist. Connect with us to explore how we can elevate your business operations and customer experiences to new heights. Feel free to book a free data assessment here.

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